Entrepreneurial Foundations: The Real Work Behind Every Successful Business

Do You Really Need a Perfect Morning Routine?

Hitting £5k a month is the moment it all stops feeling like a hobby. It is the point where most digital agency owners finally breathe out and think, "this is working". You stop questioning whether you can call yourself an entrepreneur and you start acting like one. It is a serious milestone, and if you are building a service business based on recurring revenue, it is the first real sign that you have traction. The good news is that £5k a month is not some mythical target. It is simple maths. A handful of recurring clients paying you between £250 and £1,500 a month. Five clients at £1,000 each. Ten clients at £500 each. Even twenty clients at £250 each if you are on the lower end of the pricing scale. The mix does not matter. What matters is that you reach that level where the monthly revenue covers your costs, covers your life, and gives you breathing space. This is where the shift happens. You stop waking up worrying about whether you have enough work coming in. You stop second-guessing your value. Instead, you start thinking about systems, pricing, processes, team, scale. These are the thoughts of an entrepreneur, not a side gigger. I've seen some people within the Blam Digital Partnership hit £5k a month fast. They drop into the market with confidence, momentum, and a network, and within a few months they are already there. Others take longer. They make mistakes, tweak their offer, adjust their message, learn how to speak to business owners properly, and build belief along the way. Both journeys are valid. Both still end at the same point, a sustainable £5k a month. What makes this number important is not the money itself. It is the consistency. A run of monthly paying clients shows you are solving real problems and doing it well enough that people pay you again and again. That is the core of any successful digital agency. Predictability. Renewal. Retainers. Once you lock those in, you have a proper business model, not a series of random jobs. At £5k a month you finally feel in control. You can reinvest. You can outsource the work you should not be doing. You can improve your fulfilment. You can spend more time selling. You can upgrade your tools. You can raise your fees without blinking. All because you are now building from a place of strength, not scarcity. The beauty is that from here, the path to £10k a month feels achievable. You have proof that everything you are doing works. You know how to sell. You know who you want as clients. You know what problems you solve. You know how to deliver. You are no longer guessing. You are scaling. If you are not yet at this point, make it your first serious target. Get your recurring revenue up. Build trust with a small group of clients and deliver at a level that gives them zero reason to leave. Do the simple things well, talk to more people, make more offers, follow up relentlessly, and give every client a great experience. Your first £60k year is the bridge between wanting to be an entrepreneur and actually being one. Once you cross it, everything changes. You stop playing small. You stop apologising for your ambition. You stop wondering if this is ever going to work. Because you now have proof that it already is. To your success, Grant

We live in a world where it’s easier than ever to set yourself up in business and call yourself a digital marketing consultant. You can build a website, attend a couple of networking events, post a couple of dubious case studies and suddenly you’re “open for business.” I see this all the time. Newbies, that have limited experience in digital marketing, throwing themselves into the deep end. Often, the first thing many new consultants learn is how to sell, which is fine, because sales drive everything, but not so good if there's no robust delivery system, onboarding process and capacity for more clients as well. So the real test comes after the sale. That’s when you discover whether you can really build a sustainable business or not. Having learnt this the hard way, I can tell you that managing clients is a cross between a science and an art (much like marketing itself!). It’s the difference between running a business that grows through referrals from happy customers, and one that constantly churns clients who “didn’t get what they expected.” The biggest problem I see is overpromising - being a dancing pony, "yes sir, no sir, three bags full sir", which seems the natural thing to do. It usually comes from good intentions. You want to win the deal, impress the client, or prove yourself and say the customer (or prospect) is always right. But if you’re not brutally honest about what’s achievable, manage the prospect's expectations and control the process, you set yourself up for headaches down the line. Expectation management starts at the very first conversation. You need to tell the client what digital marketing can do for them, not what they hope it’ll do. Your job as a consultant is not to paint the best possible outcome, it's to explain the variables. For example, SEO doesn’t deliver results overnight. Paid ads can work fast, but only if the client is willing to spend enough and give you time to optimise. Social media isn’t a silver bullet, it takes consistency and work on both sides. The right clients respect honesty more than hype. In fact, they’ll trust you far more when you’re upfront about limitations and challenges, and trust is something you want to keep. So, to manage expectations, be clear about responsibility. If a client doesn’t send you content, approve ad copy, or engage with leads, they’re part of the problem. It’s your job to set those expectations early and document them. A good onboarding process should spell out exactly what both sides are responsible for and where your role specifically starts and stops. Finally, communicate regularly. Most client relationships go sour not because of poor results, but because of poor communication. Keep them updated, even if progress is slow. They’ll appreciate transparency far more than silence. Many is the time that great communication has improved a relationship with an average achievement far better than a great result that isn't communicated! So on your entrepreneurial journey as an agency owner, don’t just be a great salesperson, be a great partner. Selling the dream is easy, delivering reality is where the great business owners earn their stripes.  To your success, Grant

If there’s one thing that can truly fast-track your success in business, it’s having a mentor. Not just any mentor, but the right one. Someone who’s been through the battles, made the mistakes, picked themselves up, and come back stronger. Sometimes, it only takes one piece of advice from the right person to completely change the direction of your business. One comment that makes you rethink your entire approach. One story that makes you realise you’re not the only one feeling overwhelmed. That’s the value of having a trusted advisor by your side. A mentor isn’t there to do it for you. They’re there to help you see things more clearly, to help you avoid the traps they fell into, and to make sure you’re not getting in your own way. And let’s be honest, most entrepreneurs are guilty of that. We’re driven, we’re determined, and sometimes that determination can make us blind to what’s right in front of us. The right mentor has a knack for cutting through the noise. They’ll tell you what you need to hear, not what you want to hear. They’ll hold up a mirror and show you the truth, even when it’s uncomfortable. And that’s where real growth happens, when you start to see yourself and your business honestly. But here’s something that’s often misunderstood: your mentor doesn’t have to be from your industry. In fact, sometimes it’s better if they’re not. Business principles are universal: leadership, discipline, time management, sales, mindset, and accountability; they all apply no matter what you sell. Someone from outside your world can offer a fresh perspective you might never have considered. They’ll ask questions that make you think differently and challenge assumptions you’ve carried for years. I’ve been lucky enough to have a few great mentors in my life. People who’ve helped me see the wood for the trees when I was buried in the weeds. People who didn’t sugar-coat things, who gave me that one bit of sage advice that shifted everything. Looking back, those conversations were some of the most valuable moments in my entire career. If you’re serious about growing, really growing, get yourself a mentor. It doesn’t need to be a lifelong arrangement or a formal coaching contract. It might be a mastermind group, a seasoned entrepreneur you admire, or even someone you meet once every few months for a chat and a coffee. The point is, you’re putting yourself in front of wisdom and experience. The best entrepreneurs are lifelong learners. They know they don’t have all the answers. They stay curious, open-minded, and humble enough to listen to those who’ve been there before them. So if you’re at that stage where things feel uncertain, or you’re trying to make the next big leap, find someone who’s done it. Ask questions. Listen. Learn. Because sometimes, that one conversation with the right mentor can save you years of trial and error, and a lot of unnecessary pain along the way. To your success Grant

Time Management for Entrepreneurs: How to Let Go of Guilt and Take Control

Burnout for entrepreneurs is a real thing, and if you’re lucky enough to have ever experienced it, then congratulations! I say this because if you’ve got to the point where you simply have to take a duvet day due to sheer exhaustion from burning the midnight oil to get your business moving forward, then you’re one of the true entrepreneurs. The ones who are driven by success and will quite literally walk through fire to get there. It’s a sure sign of the right mindset and, believe it or not, a great indicator that entrepreneurial success is in your future. Now, if you haven’t experienced burnout (and I mean true exhaustion, not just feeling a bit worn out, didums!), then take this as your warning shot. It’s not sustainable, and it’s certainly not healthy. So, how can you avoid it when every waking thought is consumed by your next move, your next idea, your next opportunity, and you simply can’t bear the thought of slowing down? The trick is control. Specifically, controlling your time . This is easier said than done when you don’t have a boss or a management structure breathing down your neck. When you’re your own boss, you’re also your own worst manager. You’ll need a few tools and habits to keep you from drifting into burnout territory. Step 1: Make Your Calendar Your Boss Your calendar is your new line manager. Everything, and I mean everything, needs to be diarised. When you eat, when you exercise, when you sleep, when you strategise, when you chill. Obviously, schedule your work appointments and meetings, but also block out time for the important stuff you usually “fit in” around work. Because let’s be honest, if you don’t schedule it, it won’t happen. This is about controlling your time with intention rather than reacting to whatever the day throws at you. When you do this consistently, you’ll start to see patterns, times of day when you’re at your best, moments when you need rest, and how much balance you actually have (or don’t have). Step 2: Prioritise I use a simple but powerful framework: Health, Family, Business, in that order. Each gets my full attention, but if a choice has to be made, that’s how I prioritise. It’s a principle that keeps me sane and stops me tipping over the edge. If you want a deeper dive into that philosophy, check out my previous blog, “Health, Family, Business - Getting Your Priorities Straight.” When you get this right, burnout becomes less likely because your time starts to serve you rather than the other way round. You stop running on adrenaline and start operating with rhythm and purpose. Entrepreneurship isn’t a sprint, it’s a long game. The goal isn’t to see how fast you can go before you crash, it’s to build something meaningful without burning out in the process. So, control your time, protect your energy, and remember, even the best entrepreneurs need a duvet day now and again. To your success Grant

Having been in business for nearly 25 years, I’ve come across all sorts of entrepreneurs. Go-getters, grafters, geniuses, dreamers, dumb-dumbs, maniacs, and very occasionally… arseholes! The truth is, despite what the media or certain politicians might have you believe, most entrepreneurs are actually brilliant people with big, generous hearts. They’re driven by passion, purpose, and a genuine desire to create something meaningful, not by greed or ego. The stereotype of the ruthless boss barking “you’re fired!” might make good TV, but it’s miles away from the reality of the small business owners I’ve met. Sure, we all lose our patience from time to time, and occasionally frustration gets the better of us, but underneath it all, the vast majority of entrepreneurs I know want to do right by their team, their customers, and their community. My mastermind group is a perfect example. I couldn’t ask for a better bunch of people. Every one of them is dedicated to customer satisfaction, team development, and constant improvement. They’re not just building businesses, they’re building legacies, and they genuinely care. However, every now and then, someone pops up who does fit that nasty stereotype. The kind of person who thinks business is about taking advantage, cutting corners, or trampling others on the way up. And sometimes, just to make it interesting, they’ll even want to do business with me! That’s when I bring out one of my most important personal values, what I call The No Arsehole Rule. It’s simple: if someone lies, cheats, manipulates, or behaves unethically in any way, they’re out. No second chances. No “maybe they didn’t mean it.” Just a firm no thanks. I’ve learned that ignoring this rule never ends well. Sure, it can be tempting to do a deal when there’s money on the table. You tell yourself you can handle it, that it’s just business. But deep down, you know how it’ll play out. It always ends in tears, stress, and sleepless nights. So I don’t bend the rule. Ever. Because at the end of the day, business should be enjoyable. It should be about working with people who energise you, inspire you, and make you better. Life’s too short to share your time, energy, or reputation with anyone who doesn’t operate with integrity. And that’s why The No Arsehole Rule isn’t just a nice-to-have, it’s non-negotiable. To your success, Grant

If you’re anything like I used to be, you’ll know how easy it is to get caught up in the whirlwind of running a business. The endless emails, the meetings that run over, the ideas that keep you awake at night, it all becomes a challenge to manage. And before you know it, you’ve missed a workout, eaten something quick and dirty, and told yourself you’ll make it up to the family next week. Sound familiar? A few yers back I came up with a system that has been a huge help and comfort to me by prioritising my decisions in a specific way and accepting the consequences with a clear head because I know the order of priority is the right thing to do. 1st Health, 2nd Family and 3rd Business. I like to think of life as a three-legged stool. Each leg supports the other. If one becomes wobbly or neglected, the whole thing starts to tip over. And in business, when you fall, it’s rarely just you that hits the ground. Your team, your customers, and your loved ones all feel the impact too. Health Comes First It might sound selfish to put yourself first, but it’s actually the opposite. You can’t lead a business, inspire a team, or be present for your family if you’re running on fumes. Your body and mind are the engines that power everything else. I learned this firsthand. For years, I’d tell myself I was too busy for the gym, that I’d eat better next week, that success came before sleep. But what I didn’t realise was that success needs sleep. It needs energy, focus, and resilience, and all of that starts with taking care of yourself. So now, my workouts and health routines are in the diary, just like a meeting. They’re non-negotiable. That hour in the gym or the daily walk isn’t time lost, it’s time invested. It’s the reset button that keeps me performing at my best. And let’s be honest, when you feel good physically, you make better decisions, you communicate better, and you simply show up as a better version of yourself. Then Comes Family Once health is in check, family comes next, because what’s the point of all the business success if you’ve got no one to share it with? It’s far too easy to fall into the trap of thinking, “I’ll slow down once things settle.” But business never really settles, does it? There’s always another project, another target, another opportunity. If you keep waiting for the perfect time to prioritise family, you’ll be waiting forever. I’ve made a habit of putting family time in the calendar just like any business meeting, dinner, a walk, a weekend away. That might sound overly structured, but it works. It ensures that family doesn’t get whatever’s left over after the business takes its share. They get proper, intentional time. The best bit? When you truly switch off and give your full attention to those closest to you, it’s amazing how much clarity and creativity return when you go back to work. Family time isn’t a distraction from success, it’s part of what fuels it. Then Comes Business Finally, there’s business, the thing that gets entrepreneurs out of bed in the morning. The thing we’re passionate about, proud of, and constantly trying to improve. But here’s the catch: business thrives best when it’s built on a strong foundation of health and family. When your mind is sharp and your relationships are solid, you make better business decisions. You think long term. You handle setbacks with perspective instead of panic. It’s not about working less, it’s about working smarter, with clearer priorities. Knowing when to shut the laptop and when to give your all. Business will always demand more of you than you can give, so you have to set the boundaries yourself. The Simple Mantra So, my mantra is simple: Health first, then family, then business. It’s not a fancy formula, but it’s one that keeps everything in balance. And when life throws the inevitable curveballs, a tough month, a personal setback, a surprise opportunity, it gives you a compass to steer by. When you’re healthy, you can handle the storms. When your family is strong, you’ve got a reason to keep going. And when your business grows from that solid foundation, it’s sustainable, not just successful. So, take a moment to look at your diary this week. Are your priorities reflected in your schedule? If not, start small. Book that workout, plan that dinner, then give your business the best version of you. You’ll be amazed at how much smoother everything feels when you get those three words in the right order. Health. Family. Business. In that order, always. To your success, Grant

Far From It. It’s Just Getting Started.